Marketing Solutions by Balabanov & Co

We’re not a jack-of-all-trades, one-size-fits-all agency. We don’t promise that we can do it all and then some. Yet, we do promise that what we do, we do really well. And certainly better than agencies that are spread thin keeping up with a million marketing methods at once.

Our focus is on propelling your business to the next level through email marketing and marketing automation. Period.

Email Marketing

Email marketing is a time-tested strategy that can boost awareness of your brand, drive more traffic to your website, generate lots of new leads, and help you promote your products and services. Pretty useful, right? We’d say so. Whether you want to dish out credibility-boosting content to reel in new prospects or to nurture current customer accounts, email marketing is definitely one of the most effective, scalable ways to communicate across audiences.

How could our email marketing solutions help you grow your business?

📧 Let’s chat about email marketing

Marketing Automation

The most effective marketing strategies today are the ones that are personalized. We make providing these custom user experiences a breeze with marketing automation that can be scaled seamlessly as your business grows. We always start the automation process by defining clear, attainable goals and creating ROI-positive solutions.
We then work toward the completion of that shared vision, ensuring that you stay on track with your marketing goals.

How could automation make a measurable difference for you?

🤖 Initiate Automation Chat

Commerce7 & HubSpot Integration

You probably enjoy your Commerce7, it’s indeed one of the best commerce platforms for wineries out there. We make it even better with our custom Commerce7 and HubSpot integration!

Using it, you can manage your client relationships on a truly next level:

  • Always have up-to-date purchase history inside HubSpot
  • Send marketing communications based on client purchase history or lifetime value
  • Personalize your website content to specific shopper segments (requires HubSpot CMS implementation)
  • Send abandoned cart emails via HubSpot

How to elevate your customers experience with HubSpot?

🛒 Initiate C7+HS chat

Marketing Consulting

Our goal is to save you valuable time, make it easier to scale, and equip you to close more deals than ever before. Not to mention helping you boost your customer retention rates. Often, we find that entrepreneurs like you already have the foundation to succeed but just need a bit of guidance from people who’ve “been there and done that”. We’ll be more than happy to analyze your current marketing efforts and give you some pointers.

Where does your business currently stand in terms of marketing?

🎯 Tell us about your goals

The Difference in Our Solutions

Many agencies choose to work with just a handful of tools and software, sometimes as a result of a partnership with the providers of those tools. Do these agencies have your best interest in mind? Not necessarily.
They’re essentially cutting you off from other solutions that might be better suited for your business.

What’s worse is that they often try to pressure you into footing the bill for these tools, even if you’re already using a similar tool that you like. In any case, this is not fair to you!

That’s why we’re platform and tool-agnostic. We don’t try to wrangle you into using any particular tool or platform. We’re more than happy to work with what you’ve got to get you the best results.